With Ariya, Vipana, and Samikshak, we aim to make a world where trusted buyers, ethical sellers, and transparent checks work together for the good of everyone.
"Choose Clean. Choose Kind. Choose Ariya."
Ariya represents the consumer the individual who seeks truth, purity, and trust in what they buy. With the Ariya app, users can explore Sanatan Certified businesses, review product authenticity.
"Trustworthy. Transparent. Truly Vipana."
Vipana is the business owner who applies for certification through the Vipana app. These businesses showcase their commitment to cruelty free and cleanliness practices with right ethics.
"Ensuring Purity, Building Trust."
Samikshak is the expert team behind the certification. They handle the reviewing, auditing, and verifying of every application to ensure every Sanatan Seal is earned, not claimed.
Our strong network driving growth and trust.
The Sanatan Seal is a premier certification program that champions ethical, cruelty-free, and transparent business practices. Our certification guarantees that companies uphold the highest standards of cleanliness, operational integrity, and social responsibility. By undergoing our rigorous verification process, businesses earn the prestigious “Sanatan Seal”—a trusted emblem of their unwavering commitment to ethical practices throughout every aspect of their operations, including their supply chain. We are dedicated to establishing a benchmark for integrity in business, instilling confidence in consumers and partners that products and services bearing our certification strictly adhere to our high ethical guidelines and values.
Upholding honesty, integrity, and respect in every action.
Ensuring transparency & fairness at every stage of production.
Maintaining the highest standards of cleanliness and safety.
Committing to eco-friendly practices and sustainable choices.
Committing to eco-friendly practices and sustainable choices.
Becoming a Sanatan Certified Business is more than just a badge – it’s a commitment to authenticity, ethical sourcing, cruelty-free practices, and sustainability.
Our comprehensive verification process ensures that businesses uphold the highest standards that truly benefit consumers, the environment, and the community. Join a growing community of businesses that prioritize ethics, sustainability, and cruelty-free practices.
Your small contribution helps us empower Indian businesses, promote ethical practices, and build a culture of honesty and sustainability. Every donation strengthens the mission of Sanatan Seal.
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The Sanatan Seal is a trusted certification that validates business’s commitment to ethical practices, cultural authenticity, sustainability, and traditional Sanatan values.
Businesses from various sectors like food, Ayurveda, textiles, handicrafts, hospitality, and personal care that follow ethical, hygienic, and culturally responsible practices can apply.
The Sanatan Seal builds consumer trust, improves brand reputation, differentiates your products in the market, and signals your commitment to authenticity and quality.
The process includes application submission, eligibility verification, inspection & compliance check, and finally, certification and seal issuance upon approval.
No, the Sanatan Seal requires annual audits and periodic reviews to ensure businesses continue to meet the certification standards.
The certification process depending on the size and type of the vipanas and the readiness of required documents.
The certification focuses on five key standards:
✔️ Code of Ethics
✔️ Supply Chain Guidelines
✔️ Hygiene & Cleanliness Protocols
✔️ Environmental Responsibility
✔️ Audit & Review Process
The Sanatan Seal assures you that the products or services you choose meet high standards of ethics, hygiene, sustainability, and cultural authenticity.
When you see the Sanatan Seal, you know the product has been carefully verified for its quality, purity, and ethical sourcing. It saves you time and builds confidence in your purchase.
Yes. Businesses undergo a strict certification and regular audits to maintain the Sanatan Seal. It’s your guarantee that they continue to follow ethical and clean practices.
Absolutely. One of the core standards of the Sanatan Seal is environmental responsibility. Certified businesses are committed to reducing their environmental impact.
Look for the official Sanatan Seal mark on the product, its packaging, or the company’s website. Certified businesses proudly display this symbol of trust.
Krurata Se Mukt, Swachh Bharat, Swasth Nagarik
2025 Sanatan Seal. All Rights Reserved.
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